Advertising Compliance | How to get marketing and legal teams thriving

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In our experience, many corporate clients face a number of challenges with their legal ad review process. This is particularly evident in highly regulated industries like insurance, retail or FMCG that may need to manage high volumes of marketing initiatives. Many of these challenges stem from the issues that in-house marketing and legal teams experience […]

What Is The Best Way to Register Your Trade Mark Overseas?

Many start-ups or small businesses understandably try to bootstrap their businesses where possible with little or no venture capital. If this is the case, you want to use your resources wisely and save on expenses wherever you can. So when it comes to registering a trade mark, you need to decide whether you want to go the D.I.Y. route or hire a trade mark lawyer to help.

Can You Stop Someone From Copying Your Products?

If you’re a fashion designer starting your own label, it’s essential to think about how you will protect the intellectual property in your clothing designs and brand. You will need to consider your options from a design, copyright, and trademark law perspective to decide on your IP protection strategy. This article looks at some of the basics you’ll need to think about.

5 Trade Mark Myths Busted

If you’re a fashion designer starting your own label, it’s essential to think about how you will protect the intellectual property in your clothing designs and brand. You will need to consider your options from a design, copyright, and trademark law perspective to decide on your IP protection strategy. This article looks at some of the basics you’ll need to think about.

Influencers – A Practical Compliance Check List

Working with social media influencers is a powerful way for brands to reach consumers and gain their trust. But like traditional advertising, social media marketing must comply with the provisions of the Australian Consumer Law and must not mislead or deceive consumers.

How To Balance Advertising Creativity with Compliance

Australia has a notoriously regulated advertising and marketing environment. Businesses that are found to have engaged in misleading or deceptive conduct in breach of the Australian Consumer Law can face hefty six-figure penalties and significant reputational harm. In some cases, there may even be criminal consequences for those found not to be compliant.